About Jim Lavorato

Jim Lavorato

James Lavorato is the founder of 4M Performance and the 4M theory of business management.

He is a serial entrepreneur that has built successful businesses in the entertainment, angel investing, and business consulting areas. Jim also has extensive experience in the banking & finance, consumer products, and high-tech sectors.

Employment History:

  • Founder and President, 4M Performance, LLC

  • Founder and Principal, Fund-House Ventures, LLC

  • Founder and President, Entertainment Equipment Corp.

  • Senior Vice President, Bank of New York Mellon

  • Corporate Analyst, ITEK Corporation

  • Financial Analyst, United Brands Company

He has authored many articles and papers for such publications as ScreenTrade Magazine, Theater World, Boxoffice Magazine, and the Hollywood Reporter. His writings on a wide range of business topics can be viewed on this site, at 4MP FREE. 

He holds MIM, MBA, and BA degrees.