
James Lavorato is the founder of 4M Performance and the 4M theory of business management. This theory states that businesses can improve their performance by analyzing four factors: Management (team building), Marketing (brand management and promotion), Money (funding and capital allocation), and Momentum (scaling and growth management).
A serial entrepreneur that has built successful businesses in the entertainment, venture investing, and business consulting areas, Jim also has extensive experience in banking & finance, consumer products, and high-tech industries.
Employment History:
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Founder and President, 4M Performance, LLC
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Founder and Principal, Fund-House Ventures, LLC
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Founder and President, Entertainment Equipment Corp.
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Senior Vice President, Bank of New York Mellon
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Corporate Analyst, ITEK Corporation
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Financial Analyst, United Brands Company
He has authored numerous articles and papers for such publications as ScreenTrade Magazine, Theater World, Boxoffice Magazine, and the Hollywood Reporter. His writings on a wide range of business topics can be viewed on this site, at 4MP FREE.
Also: Member: U.S. Green Building Council.
Principle Member: Metaverse Standards Forum
Education: MIM, MBA, and BA degrees. He resides in Scottsdale, AZ.
For a complete Biography click here.