{"id":230502,"date":"2021-03-03T06:20:14","date_gmt":"2021-03-03T13:20:14","guid":{"rendered":"https:\/\/4mperformance.com\/?p=230502"},"modified":"2021-12-01T13:22:02","modified_gmt":"2021-12-01T20:22:02","slug":"mega-transformation","status":"publish","type":"post","link":"https:\/\/4mperformance.com\/mega-transformation\/","title":{"rendered":"Mega-Transformation: The Move To A Digital-first Model"},"content":{"rendered":"<h3>The aftershock of COVID 19 maybe worse than the initial attack. Understanding the pandemic is not only a question of science but one of commerce. As we move forward there will be a mega-transformation by businesses to a digital-first model.<\/h3>\n<p>To illustrate this I explore the impact of the virus on 97 year-old, global entertainment\/media giant <a href=\"https:\/\/thewaltdisneycompany.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Disney Company.\u00a0<\/a><\/p>\n<p>Last week, Disney announced a major restructuring. It stated that it was reducing its focus from theme parks, cruises, movies, and cable TV to a digital-driven strategy. In a statement, Disney CEO, Bob Chapek said, <em>&#8220;Given the incredible success of <a href=\"https:\/\/www.disneyplus.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Disney+ (Disney&#8217;s streaming service)<\/a> and our plans to accelerate our direct-to-consumer business, we are strategically re-positioning our<\/em> <em>company.<\/em>&#8221; <span style=\"font-size: inherit;\">Disney+, launched last year, has quickly grown to over 60 million subscribers. On the flip-side, COVID 19 devastated Disney&#8217;s theme parks, cinema, live sports, cruise, cable TV, and retail businesses. Disney lost $4.7billion in the second quarter of this year.\u00a0<\/span><\/p>\n<p><span style=\"font-size: 1.25em; font-weight: 600; color: #800000;\">A Very Quick &amp; Bold Pivot\u00a0<\/span><\/p>\n<p>For a company of its size and culture, Disney&#8217;s pivot to digital was astounding. Pre-pandemic, Disney held the top-spot in global entertainment. Making the bold and quick decision to reinvent itself around a digital strategy is very telling. Clearly, management felt that waiting-it-out was not a viable option. Its non-Digital+ (non-digital) businesses will be de-emphasized, which points to management&#8217;s belief that the virus&#8217;s impact will be longer and deeper than once thought.<\/p>\n<p>The shifting to digital is not specific to large companies like Disney but must be embraced by all businesses &#8211; of all sizes. Shifting your business model to accommodate access to customers in a more personal and economical way is a requirement for future profitability.<\/p>\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/If-You-Dont-Want-To-DIY-Find-a-Good-Acct.-website-1024x640.jpg\" alt=\"\" class=\"wp-image-233658\" width=\"527\" height=\"329\"\/><figcaption>Let <a href=\"https:\/\/4mperformance.com\/member-benefits-and-takeaways\/\">4M Performance<\/a> Guide You To A Digital-first Model<\/figcaption><\/figure><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The aftershock of COVID 19 maybe worse than the initial attack. Understanding the pandemic is not only a question of science but one of commerce. As we move forward there will be a mega-transformation by businesses to a digital-first model. To illustrate this I explore the impact of the virus on 97 year-old, global entertainment\/media [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[152],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mega-Transformation: The Move To A Digital-first Model - 4M Performance<\/title>\n<meta name=\"description\" content=\"The mega-transformation to a digital-first business model is required. The post pandemic world requires every business to comply.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4mperformance.com\/mega-transformation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mega-Transformation: The Move To A Digital-first Model - 4M Performance\" \/>\n<meta property=\"og:description\" content=\"The mega-transformation to a digital-first business model is required. The post pandemic world requires every business to comply.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/4mperformance.com\/mega-transformation\/\" \/>\n<meta property=\"og:site_name\" content=\"4M Performance\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/4mperformance\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-03T13:20:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-01T20:22:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/If-You-Dont-Want-To-DIY-Find-a-Good-Acct.-website-1024x640.jpg\" \/>\n<meta name=\"author\" content=\"Jim Lavorato\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@4mPerformance\" \/>\n<meta name=\"twitter:site\" content=\"@4mPerformance\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jim Lavorato\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/\"},\"author\":{\"name\":\"Jim Lavorato\",\"@id\":\"https:\/\/4mperformance.com\/#\/schema\/person\/ef2cf83c02ed76c018b84ca678fe7e9b\"},\"headline\":\"Mega-Transformation: The Move To A Digital-first Model\",\"datePublished\":\"2021-03-03T13:20:14+00:00\",\"dateModified\":\"2021-12-01T20:22:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/\"},\"wordCount\":292,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/4mperformance.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/If-You-Dont-Want-To-DIY-Find-a-Good-Acct.-website-1024x640.jpg\",\"articleSection\":[\"IT\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/4mperformance.com\/mega-transformation\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/\",\"url\":\"https:\/\/4mperformance.com\/mega-transformation\/\",\"name\":\"Mega-Transformation: The Move To A Digital-first Model - 4M Performance\",\"isPartOf\":{\"@id\":\"https:\/\/4mperformance.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/4mperformance.com\/mega-transformation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/If-You-Dont-Want-To-DIY-Find-a-Good-Acct.-website-1024x640.jpg\",\"datePublished\":\"2021-03-03T13:20:14+00:00\",\"dateModified\":\"2021-12-01T20:22:02+00:00\",\"description\":\"The mega-transformation to a digital-first business model is required. 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