{"id":230744,"date":"2020-11-08T15:36:39","date_gmt":"2020-11-08T22:36:39","guid":{"rendered":"https:\/\/4mperformance.com\/?page_id=230744"},"modified":"2021-08-23T16:11:47","modified_gmt":"2021-08-23T23:11:47","slug":"an-event-planning-checklist","status":"publish","type":"page","link":"https:\/\/4mperformance.com\/an-event-planning-checklist\/","title":{"rendered":"An Event Planning Checklist"},"content":{"rendered":"\n<p>Planning a business\/corporate event? From Wrap-parties to business openings follow these weekly steps to plan and promote your special event.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/planing-image-of-people-website.jpg\" alt=\"\" class=\"wp-image-233652\" width=\"515\" height=\"344\" srcset=\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/planing-image-of-people-website.jpg 515w, https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/08\/planing-image-of-people-website-480x320.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 515px, 100vw\" \/><figcaption><span class=\"has-inline-color has-vivid-red-color\">Careful Planning Is More Important Than Ever Before<\/span><\/figcaption><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\"><strong>16 <\/strong>Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Who is going to be the Event Planner? Appoint someone or do-it-yourself.<\/li><li>Set the date, time, and venue of the event<\/li><li>Establish a budget and identify any potential partners or sponsors of the event<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">15 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Prepare an invitation list. Customers, prospects, other businesses in community. Consider people from local colleges and universities, local media, city\/town economic development, vendors\/suppliers.<\/li><li>Make a proforma budget and detail the promotional efforts. Develop plan for your website, email campaign, and social media marketing.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">12 Weeks<\/span><span style=\"color:#a30050\" class=\"has-inline-color\"> <\/span><span class=\"has-inline-color has-vivid-red-color\">Before Event<\/span><\/h3>\n\n\n\n<ul><li>Contact any partners\/sponsors of event. Determine who will do what and their commitment to the event.  Follow-up with emails or phone re-iterating the details of the event and what each players role will be.<\/li><li>If needed, contact caterer and decide on food and beverage to be served at the event.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">8 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Start promoting the event. Place listings in local media. Prepare ads for social media and broadcast TV and radio. Request a free ad as community service. <\/li><li>Create invitation. Use <a href=\"https:\/\/www.canva.com\/\">Canva.com<\/a> to design your own invitation and put on RVSP that is due, at least, one week in advance of the event.  Follow-up with calls to non-responders that you want at the event.<\/li><li>If required, this is the time to order event display and handout materials.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">6 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Add the event to your website<\/li><li>Plan any A\/V equipment needs.  Mics, podium, projectors, etc. that may be required<\/li><li>Contact any outside presenters, entertainment providers, etc.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">5 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>If required, have selected door prizes or other &#8216;goodies&#8217; and &#8216;swag&#8217; bags items ordered.<\/li><li>Email invitations to website subscribers. <\/li><li>Have partners\/sponsors promote event to their customers and prospects<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">3 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Send out news releases to local media and all interested parities. Start social media and email campaign<\/li><li>Distribute event information to blog subscribers<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">2 Weeks Before Event<\/span><\/h3>\n\n\n\n<ul><li>Contact media to generate biz about event<\/li><li>Post flyers and publicize event in community<\/li><li>Send out emails to mailing list<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\"><strong>1 Week Before Event<\/strong><\/span><\/h3>\n\n\n\n<ul><li>Send out &#8216;last call&#8217; emails to mail list and all blog subscribers<\/li><li>Contact caterer if having food\/drink and provide number of attendees anticipated<\/li><li>Visit the venue and speak with representative about layout of room\/space. Check on electrical outlets, lighting, coat checks, restrooms, etc. <\/li><li>Meet with A\/V person to go over sound and video. Ensure there will be coverage for the duration of the event.<\/li><li>Assign a greeter for the event, if required<\/li><li>Prepare name tags and, if required, named place-settings for all guests<\/li><li>Ensure supplies are ready. Brochures, business cards, door prizes, etc.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">Day of Event<\/span><\/h3>\n\n\n\n<ul><li>Arrive at least one hour before event is to start. Walk-thru venue and note any issues and resolve.<\/li><li>Position greeter to welcome guests as they arrive <\/li><li>Provide name tags\/badges as guests enter and encourage net-working<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-red-color\">After The Event<\/span><\/h3>\n\n\n\n<ul><li>Contact each guest and thank them for attending<\/li><li>Send out media releases and post to blog regarding highlights and outcome of event<\/li><li>In thank you email, ask non-members to subscribe to your membership service. Talk about your service.<\/li><\/ul>\n\n\n\n<p>Event planning can be fun or it can be very stressful. Planning ahead and having a schedule and budget makes the entire process glitch-free and marketing successful.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/4mperformance.com\/wp-content\/uploads\/2021\/03\/banner-yellow-certainty-1024x576.jpg\" alt=\"planning image 4mp\" class=\"wp-image-232682\" width=\"523\" height=\"293\"\/><figcaption><strong><span class=\"has-inline-color has-vivid-red-color\">Check The Planning Training Programs <\/span><\/strong><\/figcaption><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Planning a business\/corporate event? From Wrap-parties to business openings follow these weekly steps to plan and promote your special event. 16 Weeks Before Event Who is going to be the Event Planner? Appoint someone or do-it-yourself. Set the date, time, and venue of the event Establish a budget and identify any potential partners or sponsors [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":"","footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>An Event Planning Checklist - 4M Performance<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4mperformance.com\/an-event-planning-checklist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"An Event Planning Checklist - 4M Performance\" \/>\n<meta property=\"og:description\" content=\"Planning a business\/corporate event? 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